Resource Hub for Strategic Communication Professionals
Looking for guidance? Explore our strategic communications topics in the categories dropdown below and use the search bar to quickly find relevant articles.
Feedback is a Gift
Feedback, whether humorous or critical, offers an opportunity for reflection and growth.
AI Spotlight: Perplexity AI
Discover Perplexity AI, a chatbot designed to enhance your online search experience by providing accurate information and citing sources.
A Crisis is Brewing: To Speak or Not to Speak?
What will your organization choose? Strategic statement or strategic silence?
The Debut of “Interview with a Pro”
Join us for the debut of "Interview with a Pro," featuring Teresa Paulsen’s expanded analysis on the Kellogg's “CerealGate” incident.
Lessons from a KU Visit
How does a large university make one prospective student feel welcome?
AI Spotlight: Would You Like an Assistant?
Discover the capabilities of ChatOn AI Chat Assistant, a modern AI-powered chatbot designed to enhance productivity through content generation, customer support, and more.
Clarity Rating Scale: Kellogg’s and a Looming Customer Boycott: What Happened and Why so Quiet?
Kellogg's CEO Gary Pilnick's comments about eating cereal for dinner amid financial strains have sparked a backlash and calls for a boycott.
Clarity Rating Scale: Outage at AT&T
AT&T's handling of a recent widespread service outage provides valuable lessons in crisis communication.
What Does Your Audience Need?
Understanding your audience's needs is essential for effective communication.
Short Messages Can Be Tricky: What Did Kansas’ Gov. Laura Kelly Say About the Super Bowl Shootings?
Crafting a concise and effective message during a crisis is challenging yet crucial.
Exercising the Right to Change One’s Mind
Embracing new information and adapting decisions accordingly is crucial for growth and effective governance, underscoring the value of flexibility and openness in leadership.
Ulcer Rating Scale: Crisis Communications Satire Health Effects
The EO Report introduces the "Ulcer Rating Scale," a satirical yet insightful tool to gauge the health effects of these high-pressure scenarios.
Deep Dive: Artificial Intelligence
Deep Dive into how AI can help you craft your plan and messaging.
Pesky Questions: Navigating Mission and Vision Statements
Mission and vision statements are more than corporate jargon; they are foundational to your organization's direction and culture.
Is Your Organization’s Mission a Work Horse or a Show Pony?
Work horse or show pony? And what your company’s mission is really saying.
Are You Prepared for a Crisis?
Is your company ready for a crisis? Tips and tricks to stay ahead of the worst case scenario.
Yikes: The Kyte Baby Controversy
Breaking down the Kyte Baby controversy and lessons learned.
I See What You Did There: Bundling Bad News
“Is there any more bad news coming?” If yes, get your arms around all of it and analyze if the bundling approach makes sense.