Looking for a past issue? Look no further. The EO Report Newsletter Archives Kelly Jefferson Minty 4/14/25 Kelly Jefferson Minty 4/14/25 Steal the Spotlight: Newsjacking Read More Kelly Jefferson Minty 4/7/25 Kelly Jefferson Minty 4/7/25 The High Cost of Low Empathy Read More Kelly Jefferson Minty 3/31/25 Kelly Jefferson Minty 3/31/25 The Good and Bad of Co-Branding Read More Erin Owen 3/24/25 Erin Owen 3/24/25 How the Four Seasons Took a Branding Gamble Read More Erin Owen 3/17/25 Erin Owen 3/17/25 Is Southwest Losing More Than Just My Luggage? Read More Erin Owen 3/10/25 Erin Owen 3/10/25 Why Teams, Fandoms, and Customers Need “Glue” Read More Kelly Jefferson Minty 3/3/25 Kelly Jefferson Minty 3/3/25 Meghan Markle’s (Second) Brand Launch Read More Erin Owen 2/24/25 Erin Owen 2/24/25 What a Little Fish Taught Us About Storytelling Read More Erin Owen 2/17/25 Erin Owen 2/17/25 Burger King’s Social Media Blunder: Managing Employee Separation Read More Kelly Jefferson Minty 2/10/25 Kelly Jefferson Minty 2/10/25 When to Silence and Be Silent Read More Kelly Jefferson Minty 2/3/25 Kelly Jefferson Minty 2/3/25 Taking Care of Your People Through Communication in a Crisis Read More Kelly Jefferson Minty 1/27/25 Kelly Jefferson Minty 1/27/25 What TikTok Going Dark Reminded Us Of Read More Erin Owen 1/20/25 Erin Owen 1/20/25 Defining the Story of Our Democracy Read More Erin Owen 1/13/25 Erin Owen 1/13/25 It’s Been A Busy Week in the Comms World Read More Erin Owen 1/6/25 Erin Owen 1/6/25 One Year Later Read More Erin Owen 12/30/24 Erin Owen 12/30/24 “I Wish We Thought of That”: Ads the Pros Loved in 2024 Read More Erin Owen 12/23/24 Erin Owen 12/23/24 To Know Where You’re Going, You Must… Read More Erin Owen 12/16/24 Erin Owen 12/16/24 An Easy Way to Get Started With Measurement (Don’t Run Away!) Read More Erin Owen 12/9/24 Erin Owen 12/9/24 Check It Off Your List: Your 2025 Editorial Plan Read More Erin Owen 12/2/24 Erin Owen 12/2/24 Wrapping Up 2024 With a Handy Checklist from The EO Report Read More Older Posts
Kelly Jefferson Minty 4/14/25 Kelly Jefferson Minty 4/14/25 Steal the Spotlight: Newsjacking Read More
Kelly Jefferson Minty 3/31/25 Kelly Jefferson Minty 3/31/25 The Good and Bad of Co-Branding Read More
Kelly Jefferson Minty 3/3/25 Kelly Jefferson Minty 3/3/25 Meghan Markle’s (Second) Brand Launch Read More
Erin Owen 2/17/25 Erin Owen 2/17/25 Burger King’s Social Media Blunder: Managing Employee Separation Read More
Kelly Jefferson Minty 2/3/25 Kelly Jefferson Minty 2/3/25 Taking Care of Your People Through Communication in a Crisis Read More
Kelly Jefferson Minty 1/27/25 Kelly Jefferson Minty 1/27/25 What TikTok Going Dark Reminded Us Of Read More
Erin Owen 12/30/24 Erin Owen 12/30/24 “I Wish We Thought of That”: Ads the Pros Loved in 2024 Read More
Erin Owen 12/16/24 Erin Owen 12/16/24 An Easy Way to Get Started With Measurement (Don’t Run Away!) Read More
Erin Owen 12/2/24 Erin Owen 12/2/24 Wrapping Up 2024 With a Handy Checklist from The EO Report Read More