Saying Farewell to Sarah Southerland and Her Clever Wildlife Tweets

If someone can make me — a non-hunting, vegetarian who isn’t from Oklahoma — along with 260K people care about the Oklahoma Department of Wildlife Conservation’s social media channels, well then, you have talent. But it’s more than just good information, the X and TikTok social media accounts are pure edutainment.

So we must bid farewell to Social Media Coordinator Sarah Southerland, the incredible voice and award-winning content strategist behind one of The EO Report’s favorite social media channels: @OKWildlifeDept.

Southerland announced her departure on X late last week with a thread with some best-of highlights. For more witty content, BoredPanda highlights 40 posts.

What are some of her secrets to exponentially grow the accounts and gain national exposure for her organization and her mission? These souces have some of the details:

• The Oklahoman: Meme queen behind Oklahoma Wildlife Department's hilarious social media to leave state job

• Yahoo: Here for the bear drama? How conservation groups have used hilarious TikToks and tweets to broaden their reach

  • Southerland: “And we were just like, ‘Oh my God, it’s working.'”

• BuzzFeed: No Government Social Media Account Comforts Me More Than The Oklahoma Department Of Wildlife Conservation TikTok Account

Southerland’s content feels like a friend who is doing good things for us and Mother Earth. We can’t find details on her next adventure. We hope it’s wild and also public facing, so we get to see more of her content!